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BRAND

BUILD

OUT

I am so honored you are considering me to design for you!  Scroll down to see how my process works.

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What's included

Before we start your, here are some steps to prepare for it:

  1. We'll meet up (either in person or electronically) and get to know one another.

  2. I'll send you a pretty lengthy questionairre to better you, your brand, your style and what you're wanting/needing.

  3. I'll create a custom quote, invoice and contract including timeline and deliverables. 

  4. After you've signed the contract and paid the deposit, we'll begin!

  5. Please note, deliverables and timeline are effected on timely communication on both our parts, as well as, any additional items added.

  

brand story questionnaire
color inspiration board
logo design creation
brand board
stationery design
brand style guide
social media design
social guide + resources
video tutorials

What's included

2-3 week process

depending on timely communication

Timeline

contract created and signed

invoice created and sent

deposit paid 

Formalities before starting

YOUR BRAND

 

Creative Process

STYLE EXPLORATION

Information Gathering: Questionnaires, pinterest gathering, personal and business goals

  1

STEP

COLOR INSPIRATION

Brand board with color palette and overall style, includes brand breakdown

LOGO DESIGN

Four custom logo concepts, based on your brand style and includes digital logo mockups.

BUILDING THE BRAND

Regroup session: Let’s chat and discuss logo revisions and the additional items moving forward.

  2

STEP

BRAND BOARD

Pulling it together and creating coordinating secondary logo, submark, patterns, etc.

STATIONERY DESIGN

Design of business card, email signature graphic, letterhead or label design

SOCIAL MEDIA DESIGN

Design of your facebook page (cover, profile, 2 posts) and Instagram style (2 posts, story icons)

  3

STEP

LAUNCH KIT

Sharing your new brand with everyone! Includes mockups of your brand, styled images, etc.

STATIONERY DESIGN

Design of business card, email signature graphic, letterhead or label design

website consultation

detailed questionnaire

website design for both desktop and mobile (up to 6 pages) 

coming soon page

style guide

detailed video tutorials 

Optional add-ons per request!

What's included

4-6 week process

depending on timely communication

Timeline

contract created and signed

invoice created and sent

deposit paid 

Formalities before starting

YOUR WEBSITE

 

Creative Process

YOUR HOMEWORK

Create a Wix account, purchase template and plan (I will guide you to the one that best matches what you need/want).  Create a dedicated pinterest board (don't forget to add me) that represents your brand style as well as website layout ideas, design layouts, wants/needs.

  1

STEP

YOUR DESIGN

I will need your logo, color palette, brand fonts and patterns, and brand high-res images prior to starting. If needed help with this, you can add on the mini-brand board for an additional fee (includes your current logo, a logo variation, a new color palette, custom patterns, etc).

I CAN HELP!

We can meet in person if able to, or over FaceTime and I can walk you through all this. 

CUSTOMIZATION

Cost includes editing and customizing your site design settings: fonts, color palette, headings, website info, favicon, etc.  This also includes a Mobile-friendly site.  A custom designed coming soon page can be used and placed on your website while the website is in development. It can include social links and a sign-up. (1 revision)

  2

STEP

HOMEPAGE + BLOG

Customized homepage & blog design based on the overall layout of the template you choose, your pinterest inspiration and your content, NOTE: I will take the template as a starting point and will re-arrange/re-design/and add to it based on your content/inspiration. The goal is that it feels like a more custom/unique design just for you. (3 revisions)

INTERIOR PAGES

Once the homepage design is approved the remaining pages will be customized to be cohesive and match your overall style (ex: if you have a pattern overlay, textures on images, call-to-action lettering, etc those will be reflected throughout the site). (3 revisions)

SEO

Cost includes optimizing your website for SEO (search engine optimization), basically allowing Google to know you exist and make it searchable.  I'll set your website with Google Analytics, learn more about this free service at here.

  3

STEP

TESTING AND GO LIVE

We will both test your site, both the desktop and mobile version.  Once approved by you and you already have a domain, you will transfer your domain (I can help), and I will take it from there and make the site live!  If you don't have a domain, you can purchase one at this point.

HOORAY! YOUR LIVE!

Hooray, your website is ready to be seen by all! You’ll receive a video tutorials prior on how to use your site (along with resources), additional tutorial time is available at my hourly rate.

Notes

I primarily design through Wix and highly recommend it!  If you already use another platform, like Squarespace or Wordpress, and would like to stay with it, I can edit your current site for additional fee.  My service is to help you create the website through the platform, you are responsible for following/agreeing to the platform's terms and conditions. 

Website transferring, domain/hosting/email setup, and support are all charged and managed separately and not included in the package. Sam DeLeon is not resonsible for website downtime or hosting.

 

Additional design items require a custom quote (ie: additional pages, e-commerce, e-course, etc). Revisions made after final files are sent are billed separately.

 

Brand Photography*

3 Marketing Collateral Designs
Optional add-ons per request!

 

*Locations within 40 miles of El Dorado Hills, other locations will include travel cost

What's included

1-2 week process

depending on timely communication

Timeline

contract created and signed

invoice created and sent

deposit paid 

Formalities before starting

BONUS DESGIN